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Technical SEO
Technical SEO issues silently kill rankings. If Google can't crawl, render, and index your content, nothing else matters. We optimize site architecture, fix crawlability issues, eliminate duplicate content, improve page speed, and ensure mobile usability so search engines can fully access and understand every page.
Included as part of our Local SEO service.
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Tell us about your agency. We'll take it from there.
We typically respond within 24 hours.
Flat, Crawlable Structure That Ranks
Local businesses need clean site architecture. Service pages, blog content, and location pages must be organized in a logical hierarchy that Google can crawl and understand.
Flat Architecture
Every important page within 3 clicks of homepage. Deep pages get crawled and indexed consistently.
Hub-and-Spoke Structure
Pillar pages anchor topic clusters. Supporting content links back to hubs, concentrating authority.
Parent-Child Relationships
Clear URL hierarchy signals page relationships. /services/plumbing/ → /services/plumbing/water-heaters/.
Breadcrumbs Navigation
Breadcrumbs show hierarchy in search results and help users navigate. Google rewards clear paths.
Cross-Linking Strategy
Service pages link to related services and blog content. Authority flows intentionally, not randomly.
Siloed Categories
Services, blog content, and resources organized in clear silos. Google understands site purpose at a glance.
Every Page Must Be Discoverable
If Google can't find and index your pages, they don't exist in search. Technical issues silently kill local visibility without warning.
Page Indexing Report
Search Console coverage reviewed regularly. Excluded pages investigated immediately.
Crawl Validation
Screaming Frog validates all URLs are discoverable and returning 200 status codes.
XML Sitemap Optimization
All important pages included in sitemap. No 404s, redirects, or noindexed pages that should rank.
GSC Inspect Tool
Problem pages inspected individually. Rendering issues blocking content from indexation fixed.
Internal Link Coverage
Every page receives internal links. No orphaned pages without pathways for crawlers.
Robots.txt Review
Directives audited so important directories and pages are not accidentally blocked.
Clean Code, Unique Content
Duplicate content confuses search engines. Thin pages dilute authority. Technical SEO ensures every page earns its place in the index.
Duplicate Content Audit
Similar pages reviewed and consolidated. Cannibalization eliminated through canonicals or redirects.
Canonical Strategy
Canonical tags implemented correctly. Similar pages don't compete with each other.
Thin Content Identification
Pages below quality thresholds flagged for expansion or consolidation.
Parameter Handling
URL parameters from filters or tracking don't create duplicate page variations.
Noindex Utility Pages
Thank you pages, internal tools, and tag archives noindexed. Only valuable pages compete.
Minification & Cleanup
HTML, CSS, and JavaScript minified. Clean code loads faster and crawls easier.
Mobile Speed Wins Local Search
Local searches are overwhelmingly mobile. Slow pages lose clicks to faster competitors. Core Web Vitals directly affect rankings.
Image Optimization
Images compressed, lazy-loaded, and served in next-gen formats. Biggest speed win for most sites.
LCP Under 2.5s
Largest Contentful Paint passes on mobile devices. Hero images and above-fold content load fast.
INP Under 200ms
Click-to-call buttons and forms respond instantly. No JavaScript delays on interaction.
CLS Near Zero
Images and embeds don't shift layout. No unexpected movement when content loads.
Third-Party Script Audit
Review widgets, chat tools, and tracking pixels. Each adds mobile load time.
Mobile Usability
Touch targets sized for thumbs. Phone numbers tappable. Forms work on small screens.
How We Execute
Technical SEO Process
Crawl analysis with Screaming Frog and Search Console
Site structure and architecture review
Indexation issue identification and resolution
Duplicate and thin content remediation
Page speed optimization
Mobile usability verification
Ongoing monitoring and quarterly re-audits
Part of Local SEO
Technical SEO Works With Every Component
Technical SEO is one piece of the Local SEO puzzle. Each component reinforces the others, creating compound results that isolated tactics can't achieve.
All components are included as part of the Local SEO service. We prioritize and phase execution based on competitive analysis and client goals.
Technical SEO
Site architecture, crawlability, Core Web Vitals, and indexation fixes that remo...
Fulfillment in 6 Clear Steps
A predictable process designed for agencies that value control and client delight. All steps are executed behind the scenes, under your brand, with you retaining full client ownership.
"They're trustworthy, they communicate clearly and really consistently, which is sometimes rare in today's world."
Trevor Anderson, Founder & CEO, Anderson Collaborative